Home » Articles by Katie Marcus
|
Katie Marcus (165) 
Katie Marcus's fan club has 2 fans
Log in to become a member of Katie Marcus's Fan Club!
|
Katie Marcus 's Tag Cloud:
|
|
34 Articles Total
Now Displaying Page 1, Articles 1 to 25
Next » 1 2 |
|
| Strengthen Your Community The smaller your business is the better chance you have of creating an image that every business tries as hard as it can to emulate: the friendly, family run business connected to the community. It shouldn't be any surprise that this image is so... ( added 22 hours 26 minutes ago.) |
| Do Your Customers Quickly Change on You? I'd swear that some customers seem to specifically wait until I think I know what it is that they want to change on me. People are changing all the time, and each day can yield some very different results if you aren't paying attention. This... ( added 4 days 3 hours ago.) |
| How to Build Customer Loyalty As rocketing gas prices and food costs increase, consumer spending is down. If people aren't spending as much on your products or services as they used to, you can't rely on sales or discounts to bring them in the hit to your bottom line might not... ( added 8 days 19 hours ago.) |
|
| What Are You Best at Designing? The smaller a company is the more likely it becomes that a single person is going to be handling all of the marketing design work. I've seen many different companies where one person took care of all of it, including the writing and the graphic... ( added 9 days 19 hours ago.) |
| The Right Marketing for the Right Strategy Depending on your message your marketing is naturally going to have to change. Shorter messages require different types of advertisements than longer ones. Certain types of messages require different methods of advertising, and can be vastly... ( added 10 days 18 hours ago.) |
| The Different Types of Brochures For most small businesses, a brochure is a necessity. Brochures have been around for a very long time, but they are still very effective marketing tools. You should always have a variety of brochures on hand to promote your business. Why should... ( added 11 days 21 hours ago.) |
| Describe What Youre Doing A lot of people really want to know how a company is doing. I'm not talking about just sales or just their placement within the market, but who the people are working at the company. They want to know what the new things are that the company is... ( added 16 days 3 hours ago.) |
| Knowing the Specifics: Posters A poster is a large, often colorful image that you put up on the wall at a variety of different specific locations. They often combine eye-catching images with simple message in order to achieve maximum results. The reason is because people aren't... ( added 17 days 18 hours ago.) |
| Pass on Your Knowledge It happens every summer and it'll keep happening: when school gets out, teenagers start to look for jobs to earn some extra money. What kind of job they decide to get will vary depending on the person, but often you'll find that enterprising... ( added 19 days 4 hours ago.) |
| Marketing Doesnt Stop at the Front Door There's the tendency to view marketing as something that is meant to get people into your store. This is why you send out all of your marketing material talking about great sales and new product launches: you want people to get into your store.
... ( added 21 days 19 hours ago.) |
| Seven Communication Items Every Business Needs Within the lifetime of your business, your company is going to need some essential items that communicate core messages about your company to others. Others could be investors, clients, prospects and the media. Your company's success could depend... ( added 26 days 22 hours ago.) |
| Various Business Greeting Cards Tips As your business adds more and more customers, make sure you collect some basic information about them, such as their mailing address. That way, you can send out greeting cards to your customers. Greeting cards can be a great way to entice these... ( added 40 days 1 hour ago.) |
| 4 Ways to Improve Customer Relations When you own a small business, you need every advantage you can get. You are constantly competing with the "big boys", the monster corporations that can bury you in piles of cash if they want.
One of the only advantages that you have over... ( added 52 days 19 hours ago.) |
| Keeping in Touch with Your Customers Owning a small business is hard work. You need to take advantage of every available tool at your disposal in order to maximize your profits. One of the most important things you can (and should) do to ensure that your business stays on its feet is... ( added 53 days 19 hours ago.) |
| Ingredients for an Appealing Logo When you are ready to create your business logo, you need to take your time to make sure your logo reflects your business's personality and that it's memorable. This logo will go on all your marketing materials, from brochures to custom business... ( added 57 days 16 hours ago.) |
| Scribus and Apple Pages: Software Programs for Making Brochures Making business brochures is easy. Making brochures that look good is a bit more difficult. Making effective brochures that increase profits is harder yet. But with the help of a well designed, user friendly software program, the task becomes... ( added 59 days 15 hours ago.) |
| Turn Your Customers into Salespeople The success of any business depends upon an effective marketing plan. Marketing can occur in many forums utilizing varying tools. Many small businesses do not create a comprehensive and coherent marketing plan. They engage in scattered shotgun... ( added 60 days 15 hours ago.) |
| Marketing Secrets to Reel in Customers To increase your market share, the first place you want to look for improvements in your business is with your marketing campaign. Most marketing campaigns can be improved on, no matter how many products are sold or how many customers buy the... ( added 72 days 16 hours ago.) |
| A Smaller Target Leads to Bigger Success Many small businesses make the mistake of trying to be everything for everyone. They try to market themselves as the solution to every consumer's need. Their advertising reflects this, as they have their business card printing and postcard... ( added 74 days 18 hours ago.) |
| How to Attract New Customers Generally, when a company is trying to generate sales leads, using only one tactic is not going to work. You need to mix it up use traditional techniques like direct mailers along with electronic tactics like sending out e-newsletters. Here are a... ( added 79 days 16 hours ago.) |
| Let Charity Contribute To Your Brand Many companies use charity to both do something good while simultaneously enhancing their brand. The prototypical large effort in this arena was by American Express over 20 years ago in its effort to save the Statue of Liberty. These partnerships... ( added 85 days 17 hours ago.) |
| Branding Explained There are many ways to define a brand. For instance, BuildingBrands.com defines it as "a collection of perceptions in the mind of the consumer." Also consider that "a brand is a promise," according to Walter Landor, a brand design legend. Everyone... ( added 101 days 16 hours ago.) |
|
| Building Your Business If you want solid business, you need to do more than just have a lot of sales. Don't get me wrong, companies that hold a lot of sales are going to get a certain amount of business, but the kind they get will be short lived and last only until the... ( added 102 days 22 hours ago.) |
| Methods of Marketing Many marketing methods are open to large corporations with deep advertising budgets. However, small business owners need to be more creative. There are methods available to companies of any size that will prove economical and effective. One avenue... ( added 105 days 16 hours ago.) |
| Are You with the Right Printing Company? If you have spent hours upon hours getting your logo just right; getting the photos for your brochure placed in their perfect spots; and you've spent days getting your text colors just so, you need to make sure you have a great color printing... ( added 109 days 19 hours ago.) |
|
|
Next » 1 2
34
Articles total from Katie Marcus -
Submit an Article!
|
|
for latest articles by Katie Marcus (165) ?
|
