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What's a Low-Income Home Buying Program? What's a low-income home buying program? I get this question a lot, especially from first-time home buyers. So here's an overview of low-income home buying programs, how they work, and where you can learn more. Generally speaking, a... ( added 2 years 253 days ago.)

Email Marketing Software - A Review of Two Popular Services When it comes to web-based email marketing software, IntelliContact and Constant Contact are two of the most popular providers. I've used both for my email marketing campaigns, and while both are quality products I lean more toward... ( added 3 years 124 days ago.)

Article Marketing – How Does It Work (And Why Should I Care?) by Brandon Cornett Article marketing is the act of writing articles and publishing them online (usually through an article directory or distribution site) to increase Web exposure, search engine ranking and website traffic. When you... ( added 3 years 128 days ago.)

Home Buying Tip: How to Make an Offer by Brandon Cornett So you've weeded out all the "maybe" houses and found "the one." The next logical step is to make an offer. This is where you put pen to paper and specify how much you're willing to pay for the home, and under what... ( added 3 years 140 days ago.)

Home Buying Tip: 5 Advantages of Buying New Versus Resale by Brandon Cornett The purpose of this home buying tip is to explain some of the advantages new homes have over existing homes. Before you begin your home buying process, it helps to identify the type of home you want. In fact, it's a... ( added 3 years 170 days ago.)

Home Buying Process: Pre-Settlement Checklist for Home Buyers by Brandon Cornett Settlement (also referred to as closing) is a critical part of the home buying process. During settlement, ownership of the home gets transferred from the seller to the buyer. This involves a lot of paperwork, a lot of... ( added 3 years 212 days ago.)

Home Buying Guide: Five Things to Remember When Making an Offer by Brandon Cornett The offer is a critical part of the home buying process. It's when you, as the buyer, say to the seller: "Here's what I'm willing to pay for this house." This home buying guide will explain the five factors of a smart... ( added 3 years 216 days ago.)

iPod vs. Velcro - Battle of the Super Products I’m a sucker for a good battle. Not an all-out war, mind you -- just a good tow-to-tow, one-on-one slugfest. Think Holyfield vs. Tyson, Alien vs. Predator, or Ashley Simpson vs. anyone with ears. I’m also a sucker for ingenious products. So... ( added 3 years 273 days ago.)

Home Buying Terminology: What's PMI? If you're entering the home buying process, the term PMI will probably pop up on your radar. So what is PMI, and what does it have to do with your bottom line? Private Mortgage Insurance, or PMI, is required on most mortgages with a... ( added 3 years 273 days ago.)

Home Buying Terminology: What's An Appraisal? During the home buying process, you’ll hear the term "appraisal" mentioned at some point. Chances are, you already have a general idea what this term means. But when it comes to mortgages and home buying, you need to know exactly what an... ( added 3 years 273 days ago.)

Home Buying Seminars - Powerful Marketing for Real Estate Agents Why conduct a home buying seminar — (the benefits) Seminars are a perfect complement to your personal marketing program. They're educational, popular and much more personal than any marketing piece. They can also position you as an authority... ( added 3 years 273 days ago.)

Home Buying 101: What's Title Insurance, and Do I Need It? When buying a home, title insurance will certainly come up at some point. It's an important part of the home buying process, so it's equally important that you understand what it is and how it can protect you. What's a Title? A title is a... ( added 3 years 273 days ago.)

Home Buying 101 - What's a Point, and When Should I Buy One? What's a Point? A point, or discount point, equals one percent of a loan amount. For instance, one a mortgage loan of $200,000, one point would equal $2,000. Why Do People Pay for Points? Some home buyers pay points to their lender at... ( added 3 years 273 days ago.)

Real Estate Marketing - The Talkability Factor You won't find "talkability" in any dictionary. But it has everything to do with your personal marketing program. This article explains what it is and how it can help you grow your business. Let’s start with a definition: Talkability... ( added 3 years 273 days ago.)

Real Estate Marketing - Beef Up Your Follow-Up If you're a real estate agent, client follow-up should be a major part of your real estate marketing program. Whether it's a postcard mailing program through a direct mail vendor, or just a series of well-timed thank you cards after the... ( added 3 years 273 days ago.)