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| 289 Articles Under This Category Now Displaying Page 2, Articles 26 to 50 « Previous | Next » Page 1 2 3 4 5 6 7 8 9 10 11 12 |
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Pass It On – How to Put those E-Mail Newsletters You Get to Good Use. -
Trudy VanBuskirk (45)   The Internet and access to so much information can become overwhelming and addictive. You get 10 or 20 newsletters that you don't even read any more. Before you cancel them all, here's a thought. Before email, we used to snip articles out of the newspaper and mail them to key clients and... ( added 14 days 14 hours ago.) |
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Prospect Relationships = Database Management -
Trudy VanBuskirk (45) Do you have a pile of business cards that you've collected at networking events? Or have you recorded them all on your computer or in your PDA (like a Palm)? Do you keep calling these people and no business takes place? Everyone understands that your client list is your most valuable... ( added 14 days 14 hours ago.) |
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Accounting as Marketing? YES! -
Trudy VanBuskirk (45) Most solopreneurs dread doing their bookkeeping. Some give every piece of paper to an accountant at tax time. Some don't open their bank statement when it arrives each month or cringe as they look at the balance. Let's face it. If we had wanted to become an accountant, we would have, We... ( added 14 days 14 hours ago.) |
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3 Mistakes Marketing Managers Make That Strangles Creativity -
 - Celine Horan (6) Almost every successful Marketing Manager needs to keep his creative juices flowing, so he or she can create the next best ROI boosting direct mail campaign. But they get so bogged down in 9 to 5 minutia, that their creative juices go buy buy! In this article I discuss 3 most common mistakes... ( added 14 days 22 hours ago.) |
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Are Advertisers Being Irresponsible? © -
- Arlene Wright-Correll (5,193)     Arlene Wright-Correll    I have often felt that advertisers can do a lot for setting the pace of how our society acts. For the past few years and especially the last two years I wonder about which came first in society's actions. Do advertisers act upon the jaded view society takes on most things today or do... ( added 31 days 2 hours ago.) |
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Goody Bag Marketing: The "Secret" Tactic -
Michael Crooks (897)   Michael Crooks Using Goody Bag marketing as a promotional strategy is a great first step. In a previous article ( Goody Bag Success ) I outlined specific steps to develop an effective plan to target your market. In this article I'll discuss a specific tactic to motivate your target to action. I call it... ( added 95 days 23 hours ago.) |
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Republican Campaign Solicitations: Make it Personal. -
- Michael Crooks (897) Michael Crooks I recently told a Republican County Commissioner that I'd never been asked to join the local county Republican party. He said he'd take care of it. Soon, I received an envelope from said county party. Inside was a "Dear Friend" letter. At that point I realized, 3 months earlier, I'd... ( added 232 days 1 hour ago.) |
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Getting Leads From Old Newspapers And Magazines -
- Barry Newton (136)  Some years ago, when I was in the insurance industry, a colleague of mine told me a story. He had been in Insurance for 5 years selling it door to door. One night his mother commented that she had just taken out a large insurance policy with another company. My colleague screamed "why did you not... ( added 1 year 120 days ago.) |
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Building a Case for Brand Identity -
Tim Kenney (108) The key to creative and effective branding of any program, product, service or institution is finding the right positioning—to drive the advertising and other marketing tools. It doesn’t have to be complicated or weird. In fact, if it’s good and effective, it’s simple and will follow this “Rule... ( added 1 year 140 days ago.) |
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Is Your Content Actually Connecting? -
Trish Lambert (0)  Trish Lambert The written word is king of the marketing hill these days. Between the intangible nature of services and the intangible marketing challenge known as the Internet, having content that increases interest and drives sales is a service firm imperative. When selling services, content is your "free... ( added 1 year 146 days ago.) |
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What Would Jesus Weigh? Invoke Christ’s Name to Promote Your Product -
Danny Davids (13,953)   Danny Davids The modern-day Christian marketing machine is becoming expert in figuring out how to milk every last dime from the Christian consumer (that would be after tithes and offerings, of course). Even non-Christians know what the letters WWJD stand for (for those of you who don’t, it’s “What Would Jesus... ( added 1 year 243 days ago.) |
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Marketing Materials: Five Tips That Grab the Attention of Potential Clients -
Rose Muenker (16)  Rose Muenker Five simple, yet powerful, steps determine whether your marketing materials fall flat or attract the type of clients you’re seeking. Despite the impact of these practices on bottom-line results, businesses often overlook them. How about you? Do you consistently apply them every time you write... ( added 1 year 260 days ago.) |
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Brochure Printing: How To Create An Effective Business Brochure -
SmartFinds (212) The most popular and useful method of printing used in the business world is brochure printing. This type of printing gives business the option of educating the reader as well as creating a wide customer base. Brochure printing, like post card printing needs to be of a high... ( added 1 year 327 days ago.) |
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Best and Worst Commercials of 2006 -
Heather Loftiss (104) We have reached the halfway point in the 2006 season of commercials. We kicked the season off with the studs and duds of the Superbowl commercials where we all loved the FedEx cavemen and the Budweiser Streaker. But this season also features the duds: the Nationwide Fabio parody, the Diet Pepsi... ( added 2 years 26 days ago.) |
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Promote Your Business: Start Your Own Newspaper -
David Amerland (18)  David Amerland Good PR is harder to get than ever these days. There are many good reasons for this and the proliferation of PR agencies and one-man bands play only a small part. The real culprit is technology. In the good ol’ days (if they ever existed) getting some really cool press coverage depended on two... ( added 2 years 29 days ago.) |
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An Elevator Speech - An Indispensable Tool for Self Promotion -
Molly Gordon (48)  Molly Gordon Spadework for Your Elevator Speech An elevator speech is an indispensable tool for promoting your work. What is an elevator speech? It is a sentence or two that you can deliver in the space of an elevator ride that expresses the essence of your unique offer. Believe it or not, your elevator... ( added 2 years 43 days ago.) |
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Internet Marketing and Network Marketing: Impact of the Angry Customer -
Donovan Baldwin (2,812)  First of all, I want to make sure you understand that I don't advocate making a customer mad just so you can get some good out of it, or practice what I am going to talk about. In fact, if you have kept all your customers happy, you don't need to worry about it. Just move on to something else.... ( added 2 years 53 days ago.) |
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Business Card Marketing Ideas -
Steve T (60) So, you're about to begin your business card design and you probably have arrived at this page because you were searching for a cool business card idea. Quite often, innovative business card ideas get misunderstood and your actaul message to prospective customers becomes lost in the very idea... ( added 3 years 290 days ago.) |
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Facebook Marketing -
- Hillel Porath (42) Once you have a basic understanding of how Facebook works, your adrenaline may be pumping as you experience the potential of exposing your business to over 40 million people. But before you begin Marketing via Facebook or any another social network needs to be done strategically, using a... ( added 30 days 7 hours ago.) |
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Great Excuses To Send Out a Press Release -
James Daniel (3) Editorial is not advertorial - and that's well worth remembering. Make up a little song about it, chant it in your sleep if you have to. Whatever it takes. Because it's the key to grabbing some valuable PR. Most press releases read something like "10 reasons why we're fantastic!", which loads... ( added 50 days 19 hours ago.) |
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Erotic Motives In Advertising or Why Sex Sells -
Alla Babin (168)  Alla Babin Eroticism and sex are used in today's advertising everywhere. If advertising is the engine of commerce, then various sexual motives are the engine of advertising. Sexual advertising influences our biological instincts and evokes strong emotions. It is generally agreed that this helps to increase... ( added 63 days 15 hours ago.) |
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Is Your Marketing PennyWise and Pound Foolish? -
- Gerry Black (0) A colleague of mine and I were having a conversation the other day about a marketing mystery. Isn't it odd that we spend so much time, money and energy trying to make a difference in the lives of our customers so we can earn a reasonable profit and yet, often, we're our own worst enemies when... ( added 74 days 17 hours ago.) |
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Five Ways to Save Money with On Demand Printing -
- Adan Ines (0) Oftentimes we hear that printing more will save you a considerable amount of money since printing double the number of your orders would not cost twice as much. While this maybe true, there are instances when printing less through on demand printing could save you money. 1. Control your inventory... ( added 85 days 2 hours ago.) |
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The Benefits of LED's (Light Emitting Diode) and LED SIGNS -
- Robert Regel (108) Russian scientist Oleg Vladimirovich Losev first developed the LED in the mid 1920's. Unfortunately for Oleg, the LED's potential was not recognized until the early 1970's. More recently, for the 2007/2008 New Years countdown, the world famous Times Square New Years Countdown Ball was fitted with... ( added 87 days 4 hours ago.) |
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Put in your URL! -
- Bill Wade (6) When I'm not actually coding new websites I'm always on the lookout for businesses that don't currently have a website. I browse the printed media and zero in on business ads that don't show a website URL in their ad. A URL is the acronym for Universal Resource Locator. It's the internet... ( added 89 days 11 hours ago.) |
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289 Articles Total in this category |
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