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  Home > Categories > Business > Advertising / Marketing  
318 Articles Under This Category
Now Displaying Page 4, Articles 76 to 100
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Using Promotional Products As Retail Babysitters - - Michael Crooks (913)
Michael Crooks

I almost laughed out loud. A clerk tried to explain the features and benefits of a hair dyer to a woman who had a small child with her. The clerk's sales attempt was interrupted every 20 seconds with, "Mommy, look at this!", followed by mommy's horrified look as she foresaw three possible... ( added 1 year 70 days ago.)
7 Pricing Strategies That Improve Profit - Bobette Kyle (14)
Bobette Kyle

Pricing strategies are a sometimes-overlooked part of the marketing mix. They can have a large impact on profit, so should be given the same consideration as promotion and advertising strategies. A higher or lower price can dramatically change both gross margins and sales volume. This indirectly... ( added 1 year 77 days ago.)
Pitching Oprah Magazine: How to Get Featured in O Magazine & Instantly Skyrocket Your Sales - Susan Harrow (374)
Getting featured in O, the Oprah Magazine, is like winning the Academy Award. It's a distinction that validates your product like no other publication. In fact, getting featured in O helped raise one entrepreneur’s sales by 60% in just 30 days. But that was just the tip of the iceberg. The... ( added 1 year 126 days ago.)
 

 
10 Ways to Look Chic on the Web - Elizabeth Gordon (0)
Marketing and selling over the internet allows you to enjoy the ever-so-fabulous pleasure of sitting around in a nighty and bunny slippers while you watch the sales and leads roll in. But no matter what you’re wearing, your web presence must still be dressed to the nines. Bad marketing is... ( added 1 year 127 days ago.)
Mafia Marketing Lessons: Five Things Businesses Can Learn From Tony Soprano - Melissa Brewer (68)
Melissa Brewer

1. Trust is fragile. Whether you are dealing with a prospect, customer, or vendor, your relationships will always make or break you. Tony has always been careful to preserve the friendships he felt were valuable. (However, we all know that relationships change over time.) As a business, your... ( added 1 year 130 days ago.)
Why Shoddy Website Translation is Killing Your Business - Pam Bertrand (3)
There is absolutely nothing worse than landing on a website that has been translated terribly... It's offensive! If one wants to go to the trouble of writing something and then having it translated into Spanish, English, Portuguese, or whichever language, PLEASE make sure that a native... ( added 1 year 131 days ago.)
Tips for the Traveling Author - Karen Syed (35)
Karen Syed

This is the time of year when we all hop into our cars and head for scenic overlooks, family reunions, and the beloved campsites with the family. Okay, I hope some of you do, I prefer a book festival with a hotel and room service...dang prima dona publishers. At any rate...what do you do when... ( added 1 year 131 days ago.)
Webmercial Marketing : Quick, Easy and the Cheap - Melissa Brewer (68)
Melissa Brewer

In the strange world of social media, a lot of free widgets (i.e. tools) are available to its inhabitants, with very little technical knowledge needed. Some widgets are good solely for their intended purposes - such as sharing a picture, sentiment, or another form of entertainment. Other widgets... ( added 1 year 146 days ago.)
7 Steps to Planning a Successful Corporate Event - Richard Young (230)
Event planners seeking a theme around which to build a novel attraction might do well to take a look at a Hawaii surfing theme. But before jumping into the water, consider the factors upon which this seemingly no-brainer of a recommendation is based as many event planners have found themselves... ( added 1 year 154 days ago.)
Types Of Questions In A Survey Questionnaire - Arvind Bhate (115)
Designing a questionnaire seems to be an easy job. But then a poorly designed questionnaire leads to deeper troubles in your survey, even creating problems while executing data analysis. Proper data processing or survey processing needs correct blend of questions in the questionnaire. One of... ( added 1 year 167 days ago.)
Marketing - Past, Present, Future - Jeff Blackwell (124)
Marketing - A Juggler’s Art: Marketing, in more the one way, is like juggling. This strange analogy will become crystal clear if we take a close look at it. Just like the juggler the marketer too has to do these things to thrive in his business: first, he has to hook his audience; gain their... ( added 1 year 172 days ago.)
Advertising by Attorneys, Doctors is Constitutionally Protected, Sort Of - Jim Stillman (844)
Advertisements for and by attorneys are everywhere, featured on television, the Yellow Pages, direct-mail solicitation letters, billboards, Web sites, and the backs of bus-stop benches. They flood the marketplace, informing consumers of their choices of legal counsel. "Protect Your Rights,"... ( added 1 year 211 days ago.)
9 Fast and Easy Ways To Show Someone You Care! -You Can Do It! - rosie (625)
rosie

Is your life busy and stressful? Are you often so concerned about getting the task done at work that you forget to take to time to encourage a colleague? Have you become distant to friends and family? Although you do care for others have you had time to show it? Are you even neglecting... ( added 1 year 228 days ago.)
Trade Show Exhibitors Have Many Display Options - Dick Wheeler (197)
For everything, there is a season. This is also true in the trade show industry. You may be a first time exhibitor or a seasoned pro. You may have additional trade shows you want to attend that occur simultaneously or you may want to just test the waters before you leap into a new trade show... ( added 1 year 244 days ago.)
Measuring The Effectiveness Of Your Advertising Campaign - Jennifer Kathleen Phillips (673)
Jennifer Kathleen Phillips

How do you measure the effectiveness of your advertising? Do you look only at whether or not you have had an increase in sales or enquires subsequent to the publication of an advertisement, or do you include product or brand awareness in your evaluations? The most suitable... ( added 1 year 251 days ago.)
Tips for Writing an Effective Business Proposal - June Campbell (189)
June Campbell

Business in the new millennium means fierce competition, aggressive marketing and strategic alliances. The extent to which a business succeeds or fails often depends upon that business's ability to be awarded contracts or to attract other businesses into Joint Ventures or strategic alliances. To... ( added 1 year 268 days ago.)
Tips and Tactics for Working with the Media - Geraldine Jensen (7)
Geraldine Jensen

Where Do I Start? Compile a list of the names, addresses, phone numbers and contact people for all local TV and Radio stations, newspapers (large and small advertising papers.) The contact person is very important. Take the time to get correct spelling of names and titles. Be sure you are getting... ( added 1 year 272 days ago.)
Marketing Your Therapeutic Massage Business to Success - Cherisa Chapa (308)
Marketing your massage business is more than word-of-mouth advertising. It is about knowing where you are and where you are going to get to where you want to be. Does your marketing plan have measurable goals that you can follow? Understanding your product or service is part of developing an... ( added 1 year 274 days ago.)
Use Customer Audio Testimonials To Beat Out the Competition - ravebiz (42)
ravebiz

Finding prospects is only one piece of the sales puzzle. Once you’ve got interest, whether it comes from word of mouth, traditional advertising, or the Internet, time is not on your side and you must convince that prospect as quickly as possible that you are the best candidate for their job. If... ( added 1 year 331 days ago.)
Do It Yourself Public Relations - Stacy Taylor (0)
Stacy Taylor

Public relations (“PR") can generate media and public awareness for any type of business and its products and services. Ask several people to describe PR and you’ll probably receive varying definitions. That’s because: 1. Many people don’t understand the difference between advertising and PR; and... ( added 1 year 339 days ago.)
How to Profitably Sell Books on Amazon - schabotte (185)
Knowing which books to offer on Amazon can mean the difference between a good income stream and total failure. Here is what you need to know. First, how do I sell books on Amazon Amazon.com has a feature called Amazon Marketplace. This service lets you sell your used books, CDs, DVDs... ( added 2 years 15 days ago.)
Lady Beer - Estrogen Beer a Marketing Coup - Nancy Schurr (315)
Nancy Schurr

Researchers in the Czech Republic are developing a menopause beer. Aptly dubbed Lady Beer, it contains high levels of plant-based estrogens, which can help to relieve some of the effects brought on by perimenopause. The Czech are voracious beer drinkers. They consume an average of 161 liters... ( added 2 years 46 days ago.)
 

 
What Is A Plugboard and How Can I Use It To Advertise My Site? - Stephanie Davies (633)
Stephanie Davies

A plugboard, as they are termed, is a small script that runs on a website that allows you free advertising of your own website or URL. There are several types of plugboards out there, and we will go over those individual types in a moment, but first let's get the idea of how a plugboard actually... ( added 2 years 56 days ago.)
Fax Broadcasting Explained And Advantages Of Using Fax Broadcasting - Case (59)
What is Fax Broadcasting? As the name suggests, fax broadcasting is distributing a fax or list of faxes out to a large group of contacts in one go. It is also at times referred as ‘fax blasting’ and ‘bulk faxing’. It is an increasingly popular low-cost way to reach out to thousands of... ( added 2 years 85 days ago.)
Write Better Fundraising Letters by Making a Scene (Includes Examples) - alsharpe (12,885)
Successful fundraising letters are exciting to read. They take you to crack houses, battlefields, logging protests, prisons, floods and other places you will never set foot yourself. Effective donation request letters show you the organizations you support engaged on the front lines in the battle... ( added 2 years 96 days ago.)

318 Articles Total in this category
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