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Every time you spend money adding to that jean wardrobe to keep it new, fresh
and hip you should think of it as not just a purchase but as an investment and since the average cost of
jeans is now ranging from 200.00 to 600.00 dollars you need to know where the green goes. Keeping that in mind I am
certain some of us have spent a small fortune on our premium denim collection
but no matter what the brand Antik denim, Frankie B, True Religion, Seven’s,
Citizen’s of Humanity or any of the other countless designer brands you should
learn how to properly care for that investment.
Lets discuss some rather important features that will determine the proper
care procedure.
Are your jeans pre-faded do you want to sustain the current wash or color of
your pants? This is usually"Dry" denim you want to avoid the fading as much
possible.
Are they fitted or do you feel that they could shrink a little and fit even
better? Most jeans are cotton blends so that old adage of trying to shrink them
one size in the wash is old and out of date. Most people buy fitted jeans so
they should already fit tight and with the new stretch fabrics woven in the
denim the jeans give just enough to put them back on without having to inhale
first.
Okay that said lets look at the different options.
Never wash your jeans, except for removing stains. Yes this is true and one
company (Nudie) in particular has gone so far as recommending to avoid washing
their jeans all together keep them dry in an unwashed state as much as possible.
They claim the longer you wear them the more personalized they become, you
create your own creases, folds in the pants and the jeans look and feel better
with age.
Dry Clean: This avoids water fading the pants and wearing the fabric as dry
cleaning is a dry chemical process and does not create friction. It will prolong
the life of those distressed or destroyed pants pre-faded jeans , jewelry
embellished fashion jeans or those deep blue denim jeans.
Professional laundering: This is usually also done by the dry cleaners.( Not
sure why you would choose this option since you would have more control doing it
yourself.)
Wash them yourself: This is where you have the most control of how your jeans
wear and fade. Only wash when they are dirty as denim is a sturdy fabric and
each wash will begin to break down the fabric.
1.)Always turn your pants inside out
2.)Wash in cold water and separate them from the rest of your colored
clothes.The water temperature should be 60 degrees to avoid fading process as
much as possible.
3.)Add a full cup of distilled white vinegar to a medium load to reduce
fading. ( This is important especially during the first wash you can allow jeans
to soak for a few hours or better yet over night.)
4.)Don’t dry your jeans fully in the dryer remove them after they are still
damp and air dry them on a hanger making sure that they hanging full length from
the bottom to reduce them from developing creases or wrinkles.
5.)Avoid ironing.
6.)Always pay attention to the care label on your clothing.
7.)Avoid using bleach or detergents with bleach in them. Francisco Rodriguez Is a store proprietor of
RainUrbana, and RainUrbana.com, contemporary fashion boutique located in South
Lake Tahoe in the Heavenly Village shops. Has been involved with fashion and
managing a business for over five years and his store was voted best of Tahoe
shops by http://www.bluelaketahoe.com.
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