I started to hear the word koozie in the early 90s mostly in the Texas region and though to my self what the heck is a koozies? First of all everyone spells and calls koozies differently, everything from cozies, beer holders to beer stubby holders. I personally call them Koozies simply because thats the most popular term I hear. I always though that koozies were something that were local to America but after traveling for the last five years I have seen them to be very popular in places like Australia where they call them eco holders, they are so popular Aussies don't drink beer without them. And in south East Asia and some parts of Europe they are catching on.
A koozie is another word for a can holder, made to keep aluminum cans or beer bottles cold and prevent condensation from forming which keeps your hands dry and liquid cold, Koozies have been around for the last 30 years helping solve the biggest problem with cans which is they are don't keep the liquid cold for more than 15 minutes on a hot day. With a koozies you can keep a beer at 40F for an average of 40 minutes on a hot day! Koozies are made from many materials like foam, polyurethane, neoprene (wet suit material), leather, nylon and even steel, with the popularity of koozies many companies have started manufacturing with new materials and new technologies like full color printing which was not possible until recently.
Koozies became popular in the early 90s by RCC koozies, which is the original company that has printed koozies, in recent years Kolder inc. has become the printer of choice for all major NFL, NBA, NHL and all other major sports teams since they print on neoprene( wet suit material) they can multiple colors and still have good registration.
Many people personalize koozies to support there ideas and beliefs such as NASCAR, American pride, company loyalty, weddings, parties, birthdays and for celebrations of any kind. The reason they are so popular is because they are usually cheap and useful. Koozies started to get popular in the early 90s when many large companies started putting their logos on them and giving them out, they worked great because they were widely used and a cheap way to advertise.
The largest selection of
personalized koozies can be found at
http://trueimprint.com
