Be Repellent! Let the negative circumstances run off
you like rain. I won't lie to you. Door to door canvassing is not easy.
From the earliest days of door to door selling it has always been a
difficult task. Back in the 1800's you would have a trunk filled with
goods, you would carry it either on a horse or on a wagon and you would
go off and travel for months on end. Traveling Salespeople would go to
farm to farm in the hope of making a sale and many were robbed and
sometimes killed.
In some neighbourhoods, I am sure not much has
changed. Here is my confessional. In my pursuit to prospect I have
personally been: Attacked by a pack of four large dogs All I had to
fight back was my clip board and a loud voice. Attacked by two German
shepherd guard dogs I walked up the stairs on a two storey property and
when I got to the top there were two Shepherds growling at me. They did
not have there chains on. I backed up slowly and then ran. I think they
really enjoyed chasing me off their property.
Bitten by a small
pooch I once put my hand through a gate to open it and had my hand
bitten. The dog only released my hand after I repeatedly tried to get
my hand back through the small whole in which it came from with his
teeth still attached to my hand.
Threatened with a gun I walked
onto a front porch and did not see a man lying adjacent on an old
couch. All of a sudden this voice said behind me, "If I were you I
would get off this property fast as I have a gun".
So why do it? Well hear we go. Here are my 6 reasons
1.It allows you to see exactly what the houses/business and situation is. It leaves little room for surprises
2.It gives you more to work with to build rapport. You can talk
about the busy road or there garden if you are selling to consumers.
You can pick up other stories to talk about from the vicinity.
3.You can get a lot of information when you are door knocking on businesses about the people you want to meet.
4.Because particular types of houses, businesses or industrial
estates are great source of lead generation as they are in one area. If
the right person is not there you can take a business card from them
with all the information you need to call them later.
5.You can generate more referrals from complete strangers that don't necessarily buy from you.
6.You don't need any help from others. They are your leads
So stop procrastinating and get out there. It is worth the risk.
