Writers' Community!
Home News Business Science & Technology Life
Front Page Page Two Columnists Submit an Article FAQs Contact Author Login
Article Submission
We Need YOUR Articles!
We'll Promote Them for FREE!

Author Login

New Authors
Register Here


Now Serving 5,561 Authors
48,444 Quality Articles
& 5,411 Current Users Online!
Featured Authors
Terry Mitchell (2,785)
Rob Lafferty (123)
Arlene Wright-Correll (10,108)
Jane Bullard (1,959)
Robert Melaccio, Sr. (6,499)
Avis Ward (13,445)
Richard Nicastro (2,545)
Dianne Lehmann (3,112)
Mogama (12,156)
Mike Fak (6,887)
David Pekrul (710)
Sara O'Rourke (401)
Joel Hendon (4,850)
Susan Thom (9,014)

View All Featured Authors
Most Recent
Are These 2 Words Sucking Your Sales Dry?

Are You Making This "Kiss of Death" Sales Mistake?

Collecting From Your Customers

The Most Bizarre Old School Sales Rule EVER

Where's the Beef in Your Sales Patty?

Creating Your Own Buzz

Reinforcing training: Getting Managers Involved

Gathering Good Requirements

Your Path to Effective Service Selling

The Subtleties of Selling Services and How to Recognize Them

Home » Categories » Business » Sales / Selling » Book Summary: First, Break All The Rules » Printer Friendly

Book Summary: First, Break All The Rules

Rated 4 out of 5
No Reader Ratings Available ?
Rate It  /  View Comments  /  View All Articles submitted by Regine Azurin
Submitted Monday, March 28, 2005
Regine Azurin (624)
BusinessSummaries.Com
Log in to become a member of Regine Azurin's Fan Club!


This article is based on the following book:
First, Break All The Rules
‘What The World’s Greatest Managers Do Differently’
By Marcus Buckingham & Curt Coffman
Simon & Schuster
271 pages

Based on a mammoth research study conducted by the Gallup Organization involving 80,000 managers across different industries, this book explores the challenge of many
companies - attaining, keeping and measuring employee satisfaction. Discover how great managers attract, hire, focus, and keep their most talented employees!

Key Ideas:
1. The best managers reject conventional wisdom.
2. The best managers treat every employee as an individual.
3. The best managers never try to fix weaknesses instead they focus on strengths and talent.
4. The best managers know they are on stage everyday. They know their people are watching every move they make.
5. Measuring employee satisfaction is vital information for your investors.
6. People leave their immediate managers, not the companies they work for.
7. The best managers are those that build a work environment where the employees answer positively to these 12 Questions:

a. Do I know what is expected of me at work?
b. Do I have the materials and equipment I need to do my work right?
c. At work, do I have the opportunity to do what I do best everyday?
d. In the last seven days, have I received recognition or praise for doing good work?
e. Does my supervisor or someone at work seem to care about me as a person?
f. Is there someone at work who encourages my development?
g. At work, do my opinions seem to count?
h. Does the mission/purpose of my company make me feel my job is important?
i. Are my co-workers committed to doing quality work?
j. Do I have a best friend at work?
k. In the last six months, has someone at work talked to me about my progress?
l. This last year, have I had the opportunity at work to learn and grow?

The Gallup study showed that those companies that reflected positive responses to the 12 questions profited more, were more productive as business units, retained more employees
per year, and satisfied more customers.

Without satisfying an employee’s basic needs first, a manager can never expect the employee to give stellar performance. The basic needs are: knowing what is expected of the employee
at work, giving her the equipment and support to do her work right, and answering her basic questions of self-worth and self-esteem by giving praise for good work and caring about
her development as a person.

The great manager mantra is don’t try to put in what was left out instead draw out what was left in. You must hire for talent, and hone that talent into outstanding performance.

More wisdom in a nutshell from First, Break All the Rules:
1. Know what can be taught, and what requires a natural talent.
2. Set the right outcomes, not steps. Standardize the end but not the means. As long as the means are within the company’s legal boundaries and industry standards,let the employee use his own style to deliver the result or outcome you want.
3. Motivate by focusing on strengths, not weaknesses.
4. Casting is important, if an employee is not performing at excellence, maybe she is not cast in the right role.
5. Every role is noble, respect it enough to hire for talent to match.
6. A manager must excel in the art of the interview. See if the candidate’s recurring patterns of behavior match the role he is to fulfill. Ask open-ended questions and let him talk. Listen for specifics.
7. Find ways to measure, count, and reward outcomes.
8. Spend time with your best people. Give constant feedback. If you can’t spend an hour every quarter talking to an employee, then you shouldn’t be a manager.
9. There are many ways of alleviating a problem or non-talent. Devise a support system, find a complementary partner for him, or an alternative role.
10. Do not promote someone until he reaches his level of incompetence simply offer bigger rewards within the same range of his work. It is better to have an excellent highly paid waitress or bartender on your team than promote him or her to a poor starting-level bar manager.
11. Some homework to do: Study the best managers in the company and revise training to incorporate what they know. Send your talented people to learn new skills or knowledge.    Change recruiting practices to hire for talent, revise employee job descriptions and qualifications.

 

By: Regine P. Azurin and Yvette Pantilla
Regine Azurin is the President of BusinessSummaries.com, a company that provides business book summaries of the latest bestsellers for busy executives and entrepreneurs.

http://www.bizsum.com/lite.php
"A Lot Of Great Books....Too Little Time To Read"
Free Book Summaries Of Latest Bestsellers and More!
Mailto: freenewsletter@bizsum.com

BusinessSummaries is a BusinessSummaries.com service.
(c) Copyright 2001-2005, BusinessSummaries.com






Reprint Rights

Log in to become a member of Regine Azurin's Fan Club!

Comments on this article:
No comments yet.


Was this article helpful to you? Leave a Public Comment or Question:

 

This Article has been viewed 1,053 times.
Article added to SearchWarp.com on Monday, March 28, 2005
View other articles written by Regine Azurin (624)


If you found this article interesting, you may want to check out:

Disclaimer:  All information on this site is provided for informational purposes only! By no means is any information presented herein intended to substitute for the advice provided to you by any health care or other professional or organization.


Today's Most Popular
What Does it Take to be a Top Sales & Marketing Assistant Today

23 things to say when someone wants to "pick your brain"

The Difference Between Sales and Marketing

How To Blow Bubbles With Bubble Gum Like a Professional

Why is Market Research important?

The Sales Cycle: Point # 6: Different Types Closes

The Virtual Supply Chain – the ultimate Supply Chain Management Strategy

A Simple Sales Strategy: Define What Selling Is!

The Open Ended Question Crisis

"Unlocking the Potentiality Lying in Your Existing Client Base!"

Home  |  Page Two  |  FAQ's  |  Contact  |  Terms of Service  |  Article Submission Guidelines  |  Writers' Contests  |  Privacy  |  Mission / About
Copyright © 1999-2008 SearchWarp.com, All Rights Reserved - SearchWarp.com is an IcoLogic, Inc. Company